The impact of the COVID-19 pandemic has changed the development trend of many fields, including resorts and health care. However, recently this segment is receiving more investment with many large and small projects around the world. So what are the opportunities for relaxation and health care in Vietnam?
1. Opportunity for relaxation and health care in Vietnam
Healthcare resort is a tourism model with the purpose of resting, relaxing, and improving physical and mental health. Opportunities for this form of investment in Vietnam come from objective conditions and subjective factors.
1.1 Objective conditions:
First of all, the impact of the COVID-19 epidemic has made people aware of the importance of health and the increased need for enjoyment. Therefore, instead of simply traveling to explore nature, many people choose a form of tourism that combines health care relaxation. This type of tourism has been very popular in European countries in recent years. In Asia, Thailand is a pioneer in the field of health care tourism with systems of yoga, therapy, spa, hot mineral baths, medicinal herbs,… followed by Bali or Indonesia.
Second, many new tourism trends are developing, especially business events with conferences, seminars, exhibitions, honors, building activities combined with tourism (MICE) are a new type of attraction. favored by many investors and hotel businesses. Vietnam can completely conquer this segment with many hotel chains and tourist resorts with beautiful locations with up to thousands of rooms and full amenities to help tourists relax and have health benefits such as cycling. cars, bathing in mineral springs, etc. Demand for MICE is growing rapidly from both domestic and foreign businesses. According to World Tourism forecasts, by 2025, the world’s revenue from MICE tourism will reach over 1.4 billion USD.
Third, after Vietnam decided to open its doors, the number of international visitors to Vietnam increased rapidly – this is a group of people with special needs and interests. Many foreign tourists are retired and they are looking for a place to vacation with a suitable health care system. They will want to visit locations for vacation purposes. In addition, medical or health care services also receive special attention and concern.
1.2 Subjective factors
Firstly, Vietnam is always considered a potential country with great advantages bestowed by mother nature. Many experts say that Da Nang, Hoi An, Nha Trang, and Phu Quoc are attractive because of their long coastlines, pleasant weather, rich cuisine, full and natural entertainment and relaxation services. Renewable energy information for tourists. One bright spot that has been developing is health care tourism in the mountains. Instead of relaxing in modern amenities, vacationing in the mountains will still retain the inherent natural beauty, returning to the mountains and forests to purify the mind and improve mental health. There is no better medicine for the mind than healing from within by immersing yourself in a natural setting. Many interesting activities such as yoga, meditation or cycling, with the beauty of many ethnic groups, fresh air, unique cuisine and many useful folk remedies – this is definitely an attractive choice. for domestic and foreign tourists.
Second, several factors provide opportunities for the development of health care tourism in Vietnam such as the decision to open to tourists, the urbanization process, and the needs and lifestyle of people today. a change. In other aspects, average life expectancy in Vietnam increased. This means an increase in demand for health care services for the elderly during their vacation. Their requests are quite diverse, from specialized facilities adapted to changes in health to 24/7 care services for people with mental or physical problems.
Finally, many Vietnamese investors have assessed the situation and many resort tourism projects have been exploited and officially put into operation.
2. Restrictions on the resort tourism industry in Vietnam
This is a new form of development, so there will be many limitations that investors and businesses need to address.
For long-term development, Vietnam’s resort market needs to pay attention to sustainability. Specifically, when deciding to exploit resorts in mountainous areas, investors need to pay much attention to environmental issues, retain the beauty of nature in the design stage and create other highlights. Especially beneficial for health care needs. At some locations, we noticed that many construction projects no longer retain the original natural landscape, leaving visitors with no opportunity to experience it. This will be a difficult problem and if the investor can solve it, he will definitely be successful.
The investment market in general in Vietnam is also facing many difficulties in liquidity, supply and demand imbalance and many legal problems. The prolonged time caused many projects to stagnate in terms of construction. Hopefully in the future, investors will have more thorough legal preparations and the government will introduce appropriate policies to help overcome difficulties.
Resort project developers in Vietnam can refer to many foreign health care resort models that have been deployed and built to further attract domestic and foreign tourists.